How About Now, The Paper Planes Agency
PHOTO EDITORWhen developing a publication that aims to show sustainability in ESG, how do you photograph while retaining transparency and context?
How About Now is conceptualized and produced by The Paper Planes Agency, and is published by the WorthWhile Future Foundation, a non-profit at the intersection of finance and sustainability.
Around the city visiting homes of EV users with photographer, Vinod Venkapalli for the first issue of How About Now: Going Electric.
While building the photo guidelines for How About Now, an independent publication that delves deeper into the ideas of a sustainable future, a big part of it was envisioning and directing photo stories that were organic, reflected a deep understanding of the subject, and brought the right people on board to bring the vision to life.
Photographs by Manas Anjaria, with Creative Direction by Priyanka Shah.
Creating a photo story emphasising the design-forward strategy at Ather, the electric two-wheeler company, by visualising their parts and accessories through still-life.
